Privacy Notice and Cookie

Privacy Policy Last updated: 20 March 2025

  1. Introduction

At spikr Ltd (“spikr,” “we,” “us,” “our”), we specialise in providing targeted, timely, and tailored business-to-business (B2B) data intelligence services. We systematically analyse publicly available business signals, helping our customers to engage prospects at precisely the right moment. We are committed to protecting your privacy and ensuring compliance with data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

  1. Data Controller Information

Spikr Ltd
Jolliffe House, 32 West Street, Poole, BH15 1LD, United Kingdom

  1. Data Protection Officer (DPO)

For questions regarding this Privacy Policy or our data processing activities, please contact our DPO at: privacy@spikr.com

  1. Personal Data We Collect

We collect and process the following types of personal data:

  • Identity & Contact Data: name, business email, job title, company affiliation, and business phone number.
  • Technical Data: IP address, browser type, device type, and operating system used to access our platform.
  • Usage Data: interaction data relating to your use of our website and platform.
  • Marketing and Communication Data: preferences in receiving communications from us.
  1. How We Collect Your Personal Data

We collect personal data from:

  • Publicly accessible sources (e.g., press releases, company websites, corporate directories).
  • Direct interactions with you (via website forms, communications, events, or demonstrations).
  • Trusted third-party providers who adhere to privacy and data protection standards.
  1. How We Use Your Personal Data

We process your data to:

  • Deliver personalised intelligence services to our B2B customers.
  • Identify and analyse market signals indicating potential buyer readiness.
  • Communicate relevant information about our products, services, events, or insights.
  • Improve, customise, and enhance the functionality and effectiveness of our services.
  • Manage and maintain relationships with clients, prospects, and partners.
  1. Our Legal Basis for Processing

We process personal data under the following legal bases:

  • Legitimate Interests: We process personal data to pursue our legitimate business interests in providing targeted and timely market intelligence to our clients. We have conducted a Legitimate Interests Assessment to ensure that these interests do not override your privacy rights.
  • Consent: We obtain explicit consent where necessary, particularly for direct marketing communications.
  1. Cookies and Similar Technologies

Our website uses analytical cookies and similar technologies to enhance user experience, track website usage patterns, and improve our service offerings. For detailed cookie information, please review our separate Cookie Policy.

  1. Data Sharing

We may share your data with:

  • Service providers (hosting, CRM, analytics, marketing tools).
  • Professional advisors (legal, financial, technical advisers).
  • Regulatory authorities where legally required.

We never sell personal data to third parties.

  1. International Transfers

Where personal data is transferred outside the UK or EEA, we implement appropriate safeguards, including Standard Contractual Clauses (SCCs) or the UK’s International Data Transfer Agreement (IDTA).

  1. Data Security

We implement robust security measures, including encryption, secure access controls, regular security training, and ongoing monitoring to protect your data.

  1. Data Retention

We retain personal data only for as long as required to fulfil the purposes for which it was collected or until you request its deletion.

  1. Your Rights

Under applicable data protection laws, you have rights to:

  • Access your personal data.
  • Request correction or updating of your personal data.
  • Request deletion or restrict processing of your personal data.
  • Object to processing for direct marketing purposes.
  • Request data portability.
  • Withdraw consent at any time, where consent is the basis for processing.

To exercise these rights, contact privacy@spikr.com.

  1. Complaints

You have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe your rights have been infringed:

Information Commissioner’s Office
Wycliffe House, Water Lane
Wilmslow, Cheshire, SK9 5AF
Tel: 0303 123 1113
Website: www.ico.org.uk

  1. Changes to This Privacy Policy

We periodically update this policy to reflect changes in our practices and applicable law. Updates will be posted on our website, and significant changes will be communicated to you directly.

  1. Contact

For queries relating to your personal data or this Privacy Policy, please contact:

Data Protection Officer
Spikr Ltd, Jolliffe House, 32 West Street, Poole, BH15 1LD, United Kingdom
Email: privacy@spikr.com